YOU ARE THE LIGHT OF THE WORLD
Build Your Business Like a City on a Hill With Christian SEO Services
Every second, 3 new websites are created.
How do you stand out?
Only 15% of the 1.4 billion website are active (about 206 million).
Have you touched your website since it launched?
The digital landscape in 2026 is rapidly changing with new algorithms in web search, AI search, social media, and paid ads.
It can be overwhelming to try to keep up with trends and make the best decision for your company.
But now's the time to act, and engage with the online market with a clear strategy, goal, and mission.
If you want a strategy that takes into consideration your values and your unique business needs, read on.
The world and business make for messy lines sometimes. The realities of business can make it seem like God’s kingdom is impossible to build, if you’re also trying to build a successful business.
Maybe you're sacrificing too much time to work, and not spending enough time with your family and community.
Or you feel uncertain with advertising options, because of all the unknowns about big tech and where (and who) your hard-earned money is going to.
But it is possible to make your business strong enough to function without all your time and energy, with faith, with ethical business practices, and with partnerships with people who share your mission.
How do you stand out?
Only 15% of the 1.4 billion website are active (about 206 million).
Have you touched your website since it launched?
The digital landscape in 2026 is rapidly changing with new algorithms in web search, AI search, social media, and paid ads.
It can be overwhelming to try to keep up with trends and make the best decision for your company.
But now's the time to act, and engage with the online market with a clear strategy, goal, and mission.
If you want a strategy that takes into consideration your values and your unique business needs, read on.
The world and business make for messy lines sometimes. The realities of business can make it seem like God’s kingdom is impossible to build, if you’re also trying to build a successful business.
Maybe you're sacrificing too much time to work, and not spending enough time with your family and community.
Or you feel uncertain with advertising options, because of all the unknowns about big tech and where (and who) your hard-earned money is going to.
But it is possible to make your business strong enough to function without all your time and energy, with faith, with ethical business practices, and with partnerships with people who share your mission.
Personal Strategy from a Christian Consultant
Some people want to do things themselves or hire an agency that will provide generic, one-size-fits-most plans. If that's you, I wish your company well. Use any resources I have available. They're meant to help you through the ocean of information.
But sometimes, it's too hard to separate yourself from the business and what its marketing should look like.
I offer complimentary consultations that review
Why? Because people need to have a conversation together to know if they can work together. You'll know when we talk about your plan and what I do if it's a good fit, and vice versa.
But sometimes, it's too hard to separate yourself from the business and what its marketing should look like.
I offer complimentary consultations that review
- your business mission
- your business goals
- your current marketing strategy
- your current marketing budget
- what's working and what isn't
- an outline of a fresh marketing strategy
Why? Because people need to have a conversation together to know if they can work together. You'll know when we talk about your plan and what I do if it's a good fit, and vice versa.
Technology has many great features, but it can’t replace humanity. Reliable human connections are possible – and you deserve them!
Tools were meant to improve human life and allow for human flourishing, not to replace human spirit and intellect.
Still, some businesses and even marketers outsource their writing and research entirely – to computer intelligence. Strategic skill and writing finesse aren’t all you need.
You need (and deserve) someone who is willing to build a relationship and show up dependably.
If someone doesn’t take the time to get to know you, your business, and your goals, you’ll sound like every other business in your industry.
But every business is unique – if it wasn’t, there wouldn’t be a market for it.
At Lisa Theus LLC, our first step is a one-on-one conversation to understand you and your mission. And when we work together, we do so under a contract: so you know, exactly, what you can expect and when you’ll get it. I’m available every step of the way for questions.
It’s the reliability of technology and the soul of humanity, together.
Tools were meant to improve human life and allow for human flourishing, not to replace human spirit and intellect.
Still, some businesses and even marketers outsource their writing and research entirely – to computer intelligence. Strategic skill and writing finesse aren’t all you need.
You need (and deserve) someone who is willing to build a relationship and show up dependably.
If someone doesn’t take the time to get to know you, your business, and your goals, you’ll sound like every other business in your industry.
But every business is unique – if it wasn’t, there wouldn’t be a market for it.
At Lisa Theus LLC, our first step is a one-on-one conversation to understand you and your mission. And when we work together, we do so under a contract: so you know, exactly, what you can expect and when you’ll get it. I’m available every step of the way for questions.
It’s the reliability of technology and the soul of humanity, together.
Comprehensive SEO/GEO Services
And if you have one of those websites that could use updates, you'll likely have questions about SEO.
For example, what is SEO? Why do I need it? Does my current web guy do SEO already?
SEO services can include a lot, but most agencies only do the bare minimum of website optimization ("website good enough-ing"). Dedicated SEOs, such as myself, stay up-to-date on everything related to digital visibility, and practice our craft in all types of SEO (on-page, off-page, technical, local, and AI visibility) while making sure our work is "white-hat" and doesn't rely on scammy, problematic shortcuts.
For example, what is SEO? Why do I need it? Does my current web guy do SEO already?
SEO services can include a lot, but most agencies only do the bare minimum of website optimization ("website good enough-ing"). Dedicated SEOs, such as myself, stay up-to-date on everything related to digital visibility, and practice our craft in all types of SEO (on-page, off-page, technical, local, and AI visibility) while making sure our work is "white-hat" and doesn't rely on scammy, problematic shortcuts.
What makes SEO ethical?
There's the right way and the wrong way to do things.
In SEO, the wrong way is called "Black Hat." They're techniques that might work, technically, but they eventually get punished by Google or fail, because they won't end in good clients. You might get people to your page, but they are coming under a false understanding. They won't convert. Or you might be building up backlinks, but they're on spammy link farms. They won't really help you longterm.
The right way is "White Hat." These techniques keep in mind your needs, customer wants, and search intention. It also keeps in mind the way that the algorithm of search works, and works within that framework without trying to manipulate it just to boost metrics.
In SEO, the wrong way is called "Black Hat." They're techniques that might work, technically, but they eventually get punished by Google or fail, because they won't end in good clients. You might get people to your page, but they are coming under a false understanding. They won't convert. Or you might be building up backlinks, but they're on spammy link farms. They won't really help you longterm.
The right way is "White Hat." These techniques keep in mind your needs, customer wants, and search intention. It also keeps in mind the way that the algorithm of search works, and works within that framework without trying to manipulate it just to boost metrics.
Custom Packages to Fit Your Goals and Budget
My typical SEO packages range between $500-$5000 dollars/month, so there's a good bit of room to find something that will work for you. Whether that is working only on Google Business Profile Optimization, fixing technical issues, strategizing on ChatGPT's sentiment towards your business, or writing blog posts, I work hands-on with every client.
At the end of the day, I only work with a couple businesses at a time so that I can give them personalized attention, continuing education, monthly reports, reliable response times, and a clear strategy.
Your marketing budget matters. Invest in a strategy that invests back into your business.
At the end of the day, I only work with a couple businesses at a time so that I can give them personalized attention, continuing education, monthly reports, reliable response times, and a clear strategy.
Your marketing budget matters. Invest in a strategy that invests back into your business.
Why is SEO a worthy investment in your business?
Referrals are great. But if your company doesn't try to curate the customer journey in this day and age, they'll make their own customer experience. AI will answer the questions about your product or service for you. Reddit will give the opinions you might not want to hear. People will judge you before they even land on your website.
Search engine optimization helps build your online credibility, and when it's done ethically, you preserve your values.
SEO builds your visibility with search engines like Google and LLMs like ChatGPT, so you catch people when they first need to hear about you.
It strengthens your reputation and directs people to your services or your website.
And the more people hear about your brand, the more they trust you.
Help your customers have a good user experience, and your company will be able to serve more people and have a greater impact on God' Kingdom in the economic sphere.
Search engine optimization helps build your online credibility, and when it's done ethically, you preserve your values.
SEO builds your visibility with search engines like Google and LLMs like ChatGPT, so you catch people when they first need to hear about you.
It strengthens your reputation and directs people to your services or your website.
And the more people hear about your brand, the more they trust you.
Help your customers have a good user experience, and your company will be able to serve more people and have a greater impact on God' Kingdom in the economic sphere.
Still Curious? Here's Some Frequently Asked Questions
Do I have to be Christian to work with you?
Well, I never ask my clients for a statement of their faith before we work together. If you ended up here because you are burned out on marketing, are looking for someone who cares about doing work ethically, have a great product or service, and are friendly to Christian missions, we can talk. It doesn't hurt to have a 15 minute conversation. But I am able to write best for certain markets, and companies serving markets or values I'm less familiar with, we probably won't be the best fit. Part of SEO is content writing and brand development, and it's most effective for everyone to work with someone who demonstrates they can 'get' what you're doing.
Are you really a doctor?
Yes, actually! I have a PhD in Classics from Rutgers University. I wrote my dissertation on hunting imagery in Latin poetry. It has nothing to do with marketing but everything to do with research, writing, and having fun with technical details.
How much do professional SEO services cost?
It varies based on project speed and scope. The quicker you want to see your website traffic increase and higher listings on the search engine results page -- and the larger your website -- the higher the fee. But all arrangements are monthly retainer engagements.
Shouldn't I just rely on referrals?
Referrals are great, but that doesn't help your could-be-customer who doesn't know anyone! If you can help people outside of your immediate circle, optimize that website.
What is your AI use?
Here is my statement on AI and SEO.
I look forward to working together to grow your business.